◆ The Brand Audit

This takes 15–20 minutes. That's on purpose.

The audit below is the first piece of real work we do together. Your answers tell us where your revenue actually comes from, who your customer really is, and where the untapped value in your brand is sitting.

We review every audit within one business day. If it's a fit, you'll receive a private link to book your strategy session — and we'll arrive at that call already knowing your business.

STEP 01

Complete the audit

Answer honestly. "I don't know" is a useful answer — it tells us where to look.

STEP 02

We review — within 1 business day

We study your answers and your brand's public presence before we ever speak.

STEP 03

You get a private booking link

If it's a fit, you book directly onto our calendar for a working session, not a sales pitch.

01 — You & Your Business

Full name *

Your role *

Email *

Phone

Business name *

Business location *

Industry *

Years in business *

02 — Your Brand, Online

Drop every link that represents your brand publicly. We audit all of it before we speak — the more you give us, the sharper the session.

Website URL

Instagram handle

TikTok handle

Facebook page

YouTube / other

Email / SMS list size Rough count is fine. "None yet" is a real answer.

Are you running paid ads? Which platforms, and roughly how much per month?

03 — What You Sell

Describe what you sell, in your own words * Products, services, price points. Pretend we know nothing.

What's your best seller — and why do you think that is?

Where does most of your revenue actually come from? Channel, product, referral source — your best guess.

Annual revenue range

04 — Your Best Customer

Picture one real person — your favorite customer, the one you wish you had a hundred of. Not "everyone who might buy." One person. Answer everything below about them.

Their age range *

Gender

Their income range

Where do they live? * City, neighborhood, suburb vs. city — be as specific as you can.

What do they do for a living? *

Relationship & family situation Single, married, kids, empty nester…

What's their social life like? Weekends, nights out, hobbies, where they spend free time.

What do they watch, listen to, and read? Shows, podcasts, music, publications — whatever comes to mind.

What do they want most — in life, not just from you? Status, freedom, belonging, ease, recognition…

What frustrates them? What problem sends them looking for you? *

Who influences their decisions? Friends, creators, celebrities, reviews, their group chat…

How do they currently find you? Word of mouth, walk-by, social, search, referrals…

05 — Your Brand, Honestly

Describe your business in one sentence. * If a stranger asked at a party — what do you say?

What makes you genuinely different from your competitors? *

Name 2–3 competitors — or brands your customer compares you to.

What's working right now in your marketing?

What have you tried that didn't work? *

06 — Where You're Headed

What does the next 12 months look like if everything goes right? *

When do you want to start?

Monthly marketing budget range

Why now — and why us? What made you fill this out today?

Anything else we should know before we look at your brand?

Reviewed within 1 business day. If it's a fit, your private booking link follows.